Odney Why Us News Blog Portfolio Contact
Branding Consulting Media Buying Public Relations Public Affairs Creative Services Market Research Web/Interactive Social Media

Instagram Opens Ads up to Business
Category: Social Media
Author: Meghann Chamberlain

Posted on Thursday, November 19, 2015
Instagram recently opened up its ad platform globally to help brands efficiency reach their target audience that is currently residing on Instagram. Instagram reports 300 million active users monthly who generate an average of 70 million photos per day. Instagram advertising allows businesses to establish/extend their visual identity and branding. It's a great tool to boost awareness.

Sponsored posts on Instagram will be generated by a user's Facebook interests, promoting across both Facebook and Instagram platforms.... more

How We Watch What We Watch
Category: Media
Author: Meghann Chamberlain

Posted on Thursday, November 5, 2015
Media consumption isn't what it was 10 years ago. Heck, it's not what it was 2 years ago. With the explosion of social media and the introduction of TiVo, and companies like Hulu, AmazonPrime and Netflix, people don't necessarily need to rely on the networks' schedules. It's now up to consumers to choose how they want to spend their time reading the news, watching TV shows, listening to music, and more.

We asked around the... more

 Discuss (1 Comment )
Facebook Twitter RSS Feed Odney Blog Sign up and stay infored with The ADvantage