What kind of players do you envision for your dream team? The folks at Software Advice recently asked a workforce psychologist to create personality profiles of a content marketing dream team. He identified three personality types: the giver, the savant and the matrix thinker.
The Giver: the name says it all. They work hard, help their colleagues, and focus on developing strategies for long-term goals.
The Savant: intelligent, creative, and excellent researchers, writers and editors.